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No-fluff breakdowns.

Honest math and practical guides for business abroad, from people who do this every day.

July 2026

How Much Money a Business Loses Without a Website: Honest Math by Niche

Using a beauty salon, a construction crew and an auto repair shop as examples, we calculate how much revenue a business hands to competitors every year by not having a website.

July 2026

A €300 Website: Why It's Possible and What You Actually Get

An honest breakdown of how HeadPills delivers websites from €300 from a week: an AI-powered workflow, a refined production pipeline, and exactly what that price includes.

July 2026

Instagram Instead of a Website: Why It's a Trap for Your Business

A ban with no explanation, shrinking reach, and zero presence on Google: the real numbers behind running a business on Instagram alone — and how to fix it.

July 2026

GEO: How to Get Into ChatGPT and Google AI Answers Before Your Competitors Do

Your customers are starting to ask ChatGPT instead of Google. Here's what GEO is, how it differs from SEO, and how a small business can get into AI answers.

July 2026

Branding for Small Business: When a Logo Pays for Itself — and When It's Money Down the Drain

A practical, numbers-first look at when branding for a small business pays for itself through higher prices and trust — and when you're better off waiting.

July 2026

AI Photos and Video Instead of a Production Crew: How Much a Small Business Actually Saves

A photoshoot costs hundreds of euros and a promo video starts in the thousands — or AI content at a fraction of the price? An honest cost breakdown and a clear map of where AI works and where it doesn't yet.

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